
How Big Is TikTok in 2020?
The launch of TikTok for Business on June 25th was a massive event in the marketing industry. The social platform to succeed Vine and improve upon its predecessor has quickly grown into a force to be reckoned with in the social media big leagues since its global release in 2018. Opening access for advertisers to their global audience was certainly a watershed moment in marketing history. What made it so?